What a website should cost a small business

Real numbers: what a one-pager and a full site cost, what monthly care runs, and where hourly work fits.

The two honest price shapes

Almost every website quote is one of two shapes, and it’s worth knowing which one you’re looking at before you agree to anything.

A fixed-price build is one number for the whole job, agreed before any work starts. You know the total before you say yes, and it doesn’t move because the job took longer than someone guessed.

Hourly work is billed for time, usually at $50 an hour on this site. It’s the right shape for small, open-ended changes after a site is already live — not for the build itself, where an hourly rate turns your budget into a guess.

What a one-pager costs

A one-page site — everything a visitor needs on a single scrolling page — runs $300, one time. That covers:

  • One page people scroll on their phone
  • Your services, your rates, your photos
  • An about section with your face on it
  • The areas you cover
  • Contact form straight to your inbox
  • Tap-to-call and tap-to-text buttons
  • A few common questions answered

One person, one service, word-of-mouth business.

What a full site costs

A full site — several pages, room to add more later — runs $600, one time. That covers everything in the one-pager, plus:

  • Four or five pages, room to grow
  • Booking or quote request form
  • A spot for client reviews
  • Photo gallery
  • Google Business Profile set up, so you turn up when somebody nearby searches

More than one service, a crew, or anyone who wants to be found by strangers.

Monthly care

A build price and a monthly bill are two different things. Nothing about your site requires a monthly plan — it stays up and hosting costs nothing either way. A plan is only about who watches it and who makes small changes for you. There are three tiers:

  • Watch, $15 a month — For a site that mostly sits there and works.
  • Grow, $45 a month — For a business that changes with the seasons.
  • Partner, $95 a month — For a business actively chasing new customers.

Skip a plan entirely and you still own a working site — you’ll just pay $50 an hour, minimum half an hour, if you ever want something changed.

Red flags in any quote

These hold whether you hire me or somebody else. Watch for:

  • Vague deliverables. If you can’t get a plain-English list of exactly what pages and features you’re paying for, get it in writing before you pay anything.
  • No mobile preview. Most of your customers will see the site on a phone. If you can’t look at a working version on your own phone before it goes live, you’re buying blind.
  • Content billed as extra. Writing the words and placing your photos should be part of the build price, not a surprise add-on once the design is already approved.
  • You don’t own the domain. Your domain name should be registered in your name, in an account only you control. If the builder owns it, they own your business’s front door.

Our math is public

Every package, every add-on and every care tier on this site is priced in public — no calls required to find out what something costs. Look at the full list, or price your own project in about a minute.

Want the honest number for your business?

The whole price list is public, and pricing your own project takes about a minute.